Dux Digital
UI/UX DESIGN
|
REBRANDING
|
2022


About the project
Dux Digital is a creative and marketing agency helping healthcare, education, not-for-profit & other purpose-driven organisations to maximise their impact. With a focus on innovation and strategic branding, Dux seeks to enhance brand visibility and engagement through the development of a new brand identity and a meticulously structured website.
Project goal
Craft a distinctive and memorable brand image that effectively communicates Dux Digital's values, expertise, and commitment to driving impact in healthcare, education, not-for-profit, and purpose-driven sectors.
Create a modern, user-friendly website that showcases Dux Digital's services, portfolio, and achievements in a clear and organised manner. The website should serve as a powerful marketing tool to attract potential clients and partners.
Increase awareness of Dux Digital's offerings and generating interest among target audiences, ultimately leading to growth opportunities and greater impact for the organisation and its clients.
Solution
Craft a compelling brand identity that reflects its values and expertise. Also, redesigning the website for seamless user experience and effective showcasing of services.













CREDITS
UX UI Designer
Xiaotong (Miya) Mao
SEO Review
Jen Metcalfe
Copywriter
Jen Metcalfe
Developer
Mark Aeschlimann
Design Studio
Dux Digital
